Understand basket trends
Get transaction-level basket insights at the speed
of disruption.
Analyze basket behavior
to uncover consumer insights
Got basket questions?
Let Basket Analyzer answer them for you, giving you the insights you need to optimize
pricing, promotions, merchandising decisions, and more.
Incidence analysis
Product purchase frequency
Do you know what products are purchased most often?
See what the top-selling products are for your dataset.
Pattern analysis
Product co-purchases
Do you know which products are most frequently purchased together?
Identify what product pairings are most popular.
Amount analysis
One vs. multiple products
Do you know how often do people buy one product vs. multiple products?
See if buyers bought more than one of the same item.
Comparative analysis
Product-to-product impacts
Do you know which items are the strongest drivers of additional product sales?
See what products are having the biggest impact on the sales of other products.
Paired analysis
Product pairings
Do you know which item pairings have the strongest lift relationship?
Explore your own data in an interactive chart.
The best of the best use MarketDial to optimize their retail operations
and many more
Basket explored, now what?
Use basket insights to create and test changes on a small scale before full-scale rollout with MarketDial.